Our ambition

Heveas ApS is a Danish limited company founded in 2009. Our products are designed to make your life a bit easier wherever you are.

Our ambition is to create, manufacture and market the most end-user-centric products on Earth.

We primarily work within four product categories with a substantial (and growing) overlap between categories: Consumer, Health, Digital and Sustainability.

If we can’t find the unique magic (disclosure: we usually can!) to make a product that stands out, we don’t make the product. Working alone or with partners all over the world, we have the in-house capabilities and external network to move from idea to invoice quickly.

Stakeholder Capitalism

We believe in Stakeholder Capitalism: We want to understand the needs of all stakeholders (customers, end-users, suppliers and sub-contractors and the societ they form part of) and by doing so being able to innovate new products and solutions to make things easier, faster, better, and more cost-efficient with as little negative environmental impact as possible.

Our Business Model

We are agnostic with respect to business model. Quite often  we are the best to bring a new product to market, sometimes as a private label product. Sometimes we simply sell or licence our IPR to a third party.

We work with innovation in all its phases and have over the years teamed up with innovators, scientists, startups, multinationals and contract manufacturers on four different continents in a common quest for meaningful innvation with a positive market impact.

Our History

Heveas was founded by two engineers and businessmen combining more than 30 years of business experience from industry with a vision to create simple yet useful and technology-filled products with a great user experience.

Over the years, Heveas has developed more than 100 products (some very simple, some complex) for a multitude of end-uses and end-users. We have designed and made products that have been sold in millions of units creating a positive impact for many more.

How to work with Heveas

Please feel free to contact us for more information on our present product portfolio – and for a sneak preview into our pipeline of products and projects to come. We may have the next big thing – and you might be the partner we need.


Product Range

Over the years, we have created a wide range of products from useful products such as Limey and Cablox which have become household name within their categories to complex health-related devices and systems related to e.g. dehydration, medicinal non-adherence and science-based multisensoral therapy projects.

If you are interested in knowing more about our range of products, please do not hesitate to get in contact with us.

Technology & Product Categories

As innovators we work with the newest technology ranging from Narrowband connectivity (NB-IoT) to sustainable advanced materials based on renewable resources. We also created product designs that can be disassembled for upcycling.

We are experiencing a substantial (and growing) overlap between categories with new categories rapidly maturing including Sustainable Consumer Products and Digital Health.

News & Fairs

From our ever-evolving world of innovation and business development.

November, 2023

Meet us at Web Summit in Lisbon on 13-16 November, 2023.

October, 2023

Meet us at SPIEL 2023 in Essen on 5-8 October 2023


Meet us at TechBBQ in Copenhagen on 12-14 September, 2023.

Meet us at Maison & Objet in Paris on 7-11 September, 2023.

June, 2023

Meet us at Madens Folkemøde in Lolland on 2-3 June, 2023.

februarY, 2022

Meet us at IFEMA, Madrid (Spain), and Formland, Herning (Denmark).

November, 2021

Support Red Barnet’s Christmas Charity Auction! We have donated a unique bespoke version of our new climate-business game Net Zero Game.

October, 2021

Meet us during the European Week of Active and Healthy Ageing on October 18-21, 2021. Being heavily involved in an AAL-funded project, ALTO, we are eager to meet individuals, organisations and companies with an interest in multi modal stimulation protocols and how they are being deployed IRL within the care and wellness markets.

April, 2021

Meet us at the Digital Day at Ambiente on 20 April 2021.

February, 2021

Get a sneak peek at some of our best-kept secrets during the SXSW Creative Industries Exhibition March 16-20, 2021.

November, 2020

E-meet us at the online event on “Research and Innovation in technology for active and healthy ageing. What’s next?” on 12 November 2020 where we will tee up an interesting (we’re sure) discussion of the practical use of advanced IoT in healthcare.

March, 2020

Hard at work with new, exciting projects. Still available (except in person) via all communcation channels.

September, 2019

Proudly organizing an IoT workshop at AAL Forum together with a large Danish telecom.

June, 2019

Meet us at Nordstil, Hamburg, Germany (Hall A3.0, F63).

May, 2019

Meet us in Aarhus (the second largest city in Denmark). We offer a preview to one of our latest developments within IoT-enabled products.

January, 2019

Meet us at the Ambiente Fair in Frankfurt in February 2019. We bring along with us a record-breaking number of exciting new innovations.

March, 2016

Thank You So Much for your visit at our Booth at IHA 2016 in Chicago!

What a Great Show with the Greatest Souvenir: Heveas won the prestigious “The Inventor Recognition Award 2016”, International Home – Houseware Show, Chicago


Please feel free to contact us for more information about our company, products and projects – and how we may help you.

Heveas ApS
Amaliegade 6, 2.tv
DK-1256 Copenhagen K

+45 3699 1364
info @ heveas . com

© 2009-2023 Heveas ApS and its Licensors. All rights reserved.